ESTEVAN — The Estevan Downtown Business Association is bringing another Miracle on Fourth to the 1100 and 1200 blocks of Fourth Street on Dec. 9 from 10 a.m.-3 p.m.
Robert Godfrey with Lemon Wedge Marketing, which is a part of the DBA, talked about the event.
"We are really excited. This year, we've got a lot of great activities coming up," Godfrey said.
"We've got a couple of free movies at the Orpheum Theatre. We're going to have some crafts and activities taking place right on Fourth Street. We're going to have free hot chocolate and hot dogs once again supplied by the Lions Club of Estevan, and we're so thankful for their participation.
"We're hoping to have street hockey again this year. We've made some arrangements with the North Pole so Santa is visiting us during Miracle on Fourth Street.
"It's just going to be a great day to come downtown. The businesses are all going to have great deals and promotions running, and just [help us] get into the Christmas spirit."
New this year will be activities in partnership with Estevan emergency services.
"We're really thankful to be joined by representatives of the emergency services in Estevan. The fire department, the police and, we hope, Estevan EMS, will be having their annual toy drive for the Estevan Angel Tree during the Miracle on Fourth Street. They'll be set up on Fourth Street during the event, and we're going to have some police cars and fire trucks. You can purchase a toy and bring it to Miracle on Fourth Street and it will be donated to the Estevan Angel Tree. That's going to be really awesome," Godfrey said.
"Also, in partnership with the Estevan Fire Rescue, we'll be having some bonfires on Fourth Street. So, people will be able to warm up by some fire pits. And that's going to be a nice Christmassy addition to Miracle on Fourth Street this year."
It will be the third edition of the popular downtown event, and Godfrey said members of the DBA value these opportunities to do something for the community, while also promoting what they have to offer.
"We've seen a lot of success with the events that we've had downtown, and we've seen success in a few different ways. Looking at the participation of our community, we're always so impressed with how everyone comes out and enjoys these events and activities that we've put on. We've seen a lot of support from our businesses getting involved in these events," said Godfrey.
"And the biggest part of it is we've been able to introduce the community to just how amazing our downtown businesses are. And so putting on these events is a great way to do something for the community, but also support our local businesses in the Downtown Business Association area."
